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Meet the People Behind the Legacy

Meet the team entrusted by Bixler's to carry its 240-year heritage into the future!
Published on Dec 5, 2025

Bixler’s jewelry experts at its Allentown, PA boutiqueBixler’s jewelry experts at its Allentown, PA boutique

 

Visitors to Bixler’s exclusive boutique in Allentown, Pennsylvania are greeted by a passionate and knowledgeable staff, well-steeped in the Bixler’s legacy. Artifacts of Bixler’s 240-year history can found around the store, commemorating its many milestones. “We’re very proud of the fact that America’s Oldest Jeweler was founded in Pennsylvania.”, says Vice-President of Retail, Lisa Muracco. “And we are still here, representing the best in American handcraft.”


Vice-President of Retail for Bixler’s, Lisa MuraccoVice-President of Retail for Bixler’s, Lisa Muracco

 

“We’re very proud of the fact that America’s Oldest Jeweler was founded in Pennsylvania.” - VP of Retail, Lisa Muracco

 

In nearby Easton, Pennsylvania, the original Bixler’s workshop was founded on land sold by William Penn’s family, just nine years after the birth of the nation. Today, Bixler’s has maintained local workshop craftsmanship while reinventing itself as an industry leader in sustainable practices.

 

“We employ artisans creating pieces you cannot find anywhere else.” Says Lisa Muracco.” “We manufacture sustainably and ethically exclusively in North America using renewable energy and repurposed materials. In our boutique, our collections are front and center to catch the eye. Then it’s the pleasure of our team to share with each customer the remarkable story behind each piece. For generations, we’ve been manufacturing at an impeccable level, unlike anything else in the world, right here in North America. It’s important that our retail space reflects the excellence of our team and our process.”

 

Lisa and the Bixler’s team are looking forward to your next visit. Stop by anytime!


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